Fine Jewellery Show Strengthens Emperor Watch & Jewellery's Leading Position in Asia's Luxury Market

Oct 15, 2010 21:46 JST

Source: Emperor Watch & Jewellery Limited

HONG KONG, Oct 15, 2010 - (ACN Newswire) - Emperor Watch & Jewellery presented RMB200M worth of fine jewellery in Beijing on October 15, 2010, putting on a splendid visual feast for the Capital in this beautiful autumn. This exquisite occasion of "2010 Emperor Jewellery Show" brought together Dr. Albert Yeung, Chairman of Emperor Group, Ms. Cindy Yeung, Managing Director of Emperor Watch and Jewellery, Mr. Jean-Marc Lacave, President of LVMH Watch and Jewellery Asia-Pacific and Ms. Ping Ong, General Manager of LVMH Watch and Jewellery China.

Emperor Watch & Jewellery

The three-day fine jewellery show from October 14 to October 16 was staged in Park Hyatt Hotel, Beijing. Every piece of jewellery worn by the models at the show was available in one and only piece or limited edition. The showpieces demonstrated the originality and passion of Emperor Watch & Jewellery, manifesting a style that blends modern chic with royal flair and showing the timeless glamour and precious value. The show was the latest "talk of the town" and it attracted not only the rich, but also the socialites, the professionals and celebrities from the show-biz. The show also won international recognition and strengthened the leading position of Emperor Watch & Jewellery in the industry.

Teams up with Global Fashion Icon to strengthen its Leadership in the Asian Luxury Consumption Market

LVMH is the world's largest luxury group, with strong market presence and leading position well established across Asia and within China. Its 100% subsidiary, L Capital Asia signed a strategic alliance agreement with Emperor Watch & Jewellery on August 26 in Hong Kong. In the coming future, L Capital Asia will lend significant support to Emperor Watch & Jewellery for its expansion and will advise the Group on strategic initiatives for its further growth. Besides, L Capital Asia will offer professional advice mainly in the aspects of sales expansion, brand building, advertising, marketing and cost management. Emperor Watch & Jewellery will also enjoy diamond supply stability and price benefit under the support of leading LVMH brands.

Mr. Jean-Marc Lacave, President of LVMH Watch & Jewellery Asia Pacific, specially came from afar to witness and support the show. LVMH will work closely with Emperor Watch & Jewellery to expand both parties' presence in China and strengthen their leading positions in the luxury market in Asia.

Ms. Cindy Yeung, Managing Director of Emperor Watch & Jewellery said: "This is the first time Emperor Watch & Jewellery has held such large-scale jewellery exhibition in China. We will press on developing China market, opening the gate to fine jewellery of international standard for my fellow countrymen in China. With our most refined jewellery proudly showcased here in Beijing and Mr. Jean-Marc Lacave's presence today, I am assured that Emperor Watch & Jewellery has already won worldwide recognition. I am honoured to be able to work with LVMH and look forward to joining force with LVMH to diversify and optimize the market of China, Hong Kong and Macau with more and better choices for the customers."

Splendid Jewellery Feast

More than RMB200M worth of jewellery pieces displayed at the show was all eye-catching masterpieces. A loose diamond in 13-carat with the color and clarity grade reaching the perfect level (DIF) alone was enough to stun guests. The designs of other showpieces were all distinctive which symbolize the extraordinary imagination. They impressed the guests as they were all the generous gifts of Mother Nature. Numerous diamond pieces were showcased and apart from white diamond, there were also rare and dazzling yellow diamond, pink diamond and black diamond. All these demonstrated their beauty, brightness and magnificence of diamond. The inconspicuous luxury inside the diamond also indicated the commitment of quality and meticulous craftsmanship of Emperor Watch & Jewellery. Other high-end jewellery includes products inlaid with emerald, pearl and ruby.

Contact:

Ms. Anna Luk
Investor Relations Manager, Emperor Group
Tel: +852 2835 6783 / 6184 0181
Email: annaluk@emperor.com.hk

Source: Emperor Watch & Jewellery Limited
Sectors: Retail & eCommerce

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