Asiaray Obtains the Exclusive Concession Rights for Media Resources at Xiamen Gaoqi International Airport's Terminal 4

Jan 04, 2016 18:44 JST

Source: Asiaray Media Group Limited

Strengthens its Leading Position in China's Airport Advertising Market

HONG KONG, Jan 04, 2016 - (ACN Newswire) - Asiaray Media Group Limited ("Asiaray" or the "Group;" stock code: 1993), a leading out-of-home media company with a strategic focus on airport and metro line advertising, has announced that Shanghai Asiaray Advertising Limited ("Shanghai Asiaray"), a wholly-owned subsidiary, has been awarded the advertising agency service contract for the Xiamen Gaoqi International Airport Terminal 4, commencing from 1 January 2016 for a period of five years.

Mr. Vincent Lam, Founder, Chairman, Chief Executive Officer and Executive Director of Asiaray, said, "Xiamen Airport and Asiaray have formed a long-term partnership since 2010. The advertising business of Xiamen Gaoqi T4 was commenced on 28 December 2014 and was operated by our associated company, Fujian Zhaoxiang Advertising Company Limited ("Fujian Zhaoxiang"), which is owned as to 70% by Xiamen Iport Group Co., Ltd. (renamed from Xiaman International Airport Group Co., Ltd) and 30% by Shanghai Asiaray. Upon the agreement becoming effective, the operation and management of media resources in Xiamen Gaoqi T4 will be changed to the hands of Shanghai Asiaray from that of Fujian Zhaoxiang. We will further optimize our media resources in the region, thereby strengthening our leading position in China's airport advertising market."

Since beginning operations in 1983, Xiamen Gaoqi Airport has gradually become a major airline hub along the southeast coast of China over the years. It is one of the busiest airports in China in terms of total passenger traffic and cargo traffic, with a passenger throughput exceeding 20 million in 2014.

Contact:

Strategic Financial Relations Limited
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Source: Asiaray Media Group Limited
Sectors: Daily News