 | | | | Tony Fernandes, QPR’s Chairman (left) and Niki Law, CEO, General Sales Agent of ASR (right) signed the one year contract at QPR’s stadium at Loftus Road, White City, London. |
HONG KONG, China, Sept 27, 2012 - ( JCN Newswire ) - ASR Holdings Limited ("ASR" or "the Group"; HKSE: 1803), a leading air freight solution provider of wholesale air cargo space, is pleased to announce that it has signed a one year sponsorship contract with Queens Park Rangers Football Club ("QPR"), a renowned English football club playing in the England Premier League ("EPL"), at Loftus Road, White City, London. ASR has now become the first-ever official logistics partner of QPR.
Another key term of this distinctive one-year partnership is that ASR's logo will be featured on the club's first team training kit, one of only two clubs in the EPL enjoying such sponsorship.
Tony Fernandes, QPR's Chairman, said: "This is a significant breakthrough for QPR as we are only the second club in the Premier League, behind Manchester United, to have a training kit sponsor, which speaks volumes of where we are going in terms of our commercial aspirations."
Niki Law, CEO, General Sales Agent of ASR, said: "We are very pleased to be appointed as the first official logistics partner of Queens Park Rangers which marks a major step in our development history. Riding on our pioneering and distinctive position in the air cargo wholesale industry, this is an ideal match of an industry leader with a brand in the world's most popular football league and we are confident that the result will be a win for both QPR and ASR."
Announcing the new deal, QPR Commercial Director, Euan Inglis, commented: "This deal breaks new ground for QPR, as we unveil an Official Logistics Partner for the first time. We are delighted that ASR has chosen to pioneer training kit sponsorship with the Club. This is a deal that continues to demonstrate our position as an innovative and emerging brand, both in the UK and overseas."
To mark the unveiling, the signing ceremony was attended by Sunny Yu, Chairman of ASR; Richard Mak, CEO, Logistics of ASR and Niki Law, CEO, General Sales Agent of ASR; as well as Philip Beard, QPR's CEO; Euan Inglis, QPR's Commercial Director; Mark Hughes, QPR's Manager and Ji-Sung Park, the famous South Korean footballer and QPR's captain.
Listed on the Stock Exchange of Hong Long Limited, ASR is one of the fastest growing air freight solution providers in the wholesale market headquartered in Hong Kong. ASR operates in Hong Kong, with twelve offices in China, as well as four offices in Macau, Taipei Osaka and Tokyo, providing full scale services, solutions and resources to its Asian customer base.
About ASR Holdings Limited
ASR Holdings Ltd is an air freight solution provider strategically positioning itself within the air cargo market. It is principally engaged in purchasing air cargo space from airlines or integrated carriers and selling this space to freight forwarders. Established in 1991, it has built its business through offering deferred air freight service and servicing destinations in developing countries. Headquartered in Hong Kong, it has 28 sales offices located mainly in the Asia-Pacific region with 19 of them in China and others spread across Hong Kong, Macau, Taipei, Osaka, Tokyo, Singapore, Kuala Lumpur and Helsinki. ASR has well-established business partnerships with more than 45 airlines covering almost every major airport with a strong customer base of more than 1,000 freight forwarder customers. ASR is a member of the Hong Kong Association of Freight Forwarding and Logistics Limited ("HAFFA") and an accredited cargo agent of the International Air Transport Association ("IATA").
Contact:
Strategic Financial Relations Limited
Heidi So; +852 2864 4826; heidi.so@sprg.com.hk
Maggie Au; +852 2864 4815; maggie.au@sprg.com.hk
Tiffany Cheung: +852 2864 4817; tiffany.cheung@sprg.com.hk
Fax: +852 2527 1196
Source: ASR Holdings Limited (XHKG: 1803)
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